DaviesMoore is Idaho’s most established and storied ad agency and one of the oldest agencies in the Northwest.
Davies Rourke, Idaho’s first advertising agency, and
Marketing Media Group (MMG), one of the fastest growing and creative marketing firms in Boise during the past decade, joined forces in March 2009 to form DaviesMoore.
Davies Rourke was Idaho’s original ad agency and Ken Davies is Idaho’s original ad man. A full-service advertising communications agency, Davies Rourke was originally established as Givens-Davies Advertising in 1953. It was incorporated as Davies & Rourke Advertising in 1973. Its leadership team headed by
Jeff Nielsen brings more than 100 years of combined experience to DaviesMoore. After a half-century of providing exceptional service and value proposition, it still proudly represents the agency’s original client, Intermountain Gas. From public utilities and government agencies to automobile dealers and packaged goods, through the years there’s virtually no industry that hasn’t tapped Davies Rourke’s creativity and marketing know-how.
The Idaho Steelheads Hockey Club was MMG’s first client, a relationship that is also maintained to this day. Edward founded MMG in 1998 with a focus on sports and entertainment marketing, MMG's client base grew over the past 10 years to include nationally and internationally recognized work in the sports, entertainment, fitness, outdoor recreation, higher-education, hospitality, insurance, grocery and packaged goods industries. In less than a decade, MMG grew its client roster to become a truly horizontal marketing firm, who emphasized collaboration, creative freedom and strategic thinking. We are proud of the fact that the
first employee Edward hired at MMG is still an integral part of our client’s success because it proves our belief that our people are our greatest strength.
When MMG and Davies Rourke joined forces, we forged an authentic synergy that emphasizes flexibility, humility, honesty and fiscal responsibility equally as much as strategy, creativity and originality. Although DaviesMoore is a new name, we bring a wealth of proven talent, a long and colorful track record of providing results-based marketing solutions, and a huge toolbox of
capabilities to every client’s brand. And that’s what makes us the ideal marketing partner for clients who want more than funny TV ads.
As the president and owner of DaviesMoore,
Edward Moore remains committed to Ken Davies’ legacy of exceeding client expectations.