We’re in the final stages of completing our business card designs. We’ve really been wrestling with finding the perfect design. We want our cards and all of our identity collateral to be simple and professional, but not boring. Production value is really important to everyone at DaviesMoore, so we want to practice what we preach to our clients. Really, this video we found on YouTube explains what we’re going through.
We do need our business cards. We’ve got a lot of things cooking and we are all hoping to wrap this thing up soon. But we need to remember that, according to this guy, perfection can’t be rushed. So, hopefully we’ll have something brilliant to show you in about 25 years.
Archive for April, 2009
The art and science of brilliant business card design
Friday, April 17th, 2009Signs of experience
Friday, April 10th, 2009By Michael Reagan
All this talk about the abundance of experience we have at DaviesMoore is really starting to show. Every day at work, I am impressed by my co-workers whose unique skill sets and perspectives are really making work fun and interesting. It seems all of the design and copywriting coming out of DaviesMoore is being done with more confidence, precision and collaboration.
We have been fortunate enough to have a ton of logo and branding work lately — the holy grail of graphic design. Whether we’re continuing to develop our own brand as a Boise advertising agency or doing new logos for several of our clients in Idaho and one in Louisiana, it’s been so cool to watch everyone work together to develop some of our most creative logos ever.
What’s not so cool is the sign of experience that’s growing above my left temple. Yep, one single, long, course gray hair.
Oh well, I guess my first gray hair means I’m getting smarter. I wish my growing waistline was a symbol of something cool.
It’s feeling like a real agency around here (a real Boise advertising agency).
Friday, April 10th, 2009Walls painted: check.
Databases, servers and systems in place: check
Boxes unpacked: check
E-mail and phones set up: check
Focused on doing great marketing and advertising, not on moving: check
Finally. The dust has settled. We’re finding our groove. It’s been a lot of fun getting to know one another — and more importantly — working with each other. While so much has changed, it’s reassuring (for both the MMG and Davies Rourke folks) to know that we have a lot in common.
Not only is everyone committed to doing great advertising, we are discovering just what a diverse combination of talent and experience DaviesMoore now possesses. Most importantly, it’s still a great place to work. We’re still the laid back and relaxed people you used to know. And that’s what makes DaviesMoore a real Boise advertising agency. In other words, we’re authentic. We’re true to who we are and where we want to go. Yes, we’re professional. Sure, we’re organized. Of course, we’re creative. But what makes us an authentic Idaho ad agency is the fact that we’re honest, fair and relationship driven … not like them slick big city folk.
We’re about substance and style. We’re about building an impressive portfolio and creating advertising, branding and public relations campaigns that deliver impressive results for our clients here in Boise, around the state of Idaho, the Northwest and the nation.
